There’s a certain kind of energy that only MAFBEX brings—an energy that swells the moment the doors open and doesn’t let go until the last booth closes five days later.

For Day One, we set the tone with our very first events coverage project, and our story began with a question every true foodie already knows the answer to: Where does the taste adventure begin?

Eats Here.

That’s the title of our Day One video—and the heart of our narrative. We followed one of our own team members as she wandered through the colorful chaos of MAFBEX, eco bag in hand, eyes lit with excitement. It’s a visual invitation: fast-paced highlight clips, hyperlapsed snapshots with entrepreneurs and personalities, macro shots of dishes sliced, grilled, poured, and plated. The kind of content that makes you wish you could reach through the screen and take a bite.

Of course, what’s MAFBEX without the thrill of a freebie? Every edition has its surprises, and this one was no different. From sauces and spices to gadgets and gift packs, every corner offers a little something—making sure no one leaves empty-handed.

But beyond the promos, the real magic lies in the connections. Our video ends with a quiet moment: she sits down among friends, laughter rising, a shared meal at the center. That’s the essence of MAFBEX—it isn’t just about tasting food; it’s about feeling at home in a crowd of thousands who share the same love for it.

This expo comes and goes in a flash. If you’ve ever been, you know how long the wait for the next one can feel. So savor every bite, take every chance to explore, and follow along as we tell the stories behind the flavor.

Because the best eats? Eats here.